Sure the weather is chillier than your crush’s heart and dressing for work seems like a herculean task. We know you wish you could just hibernate in this cold weather or simply show up in your sweats and pyjamas. As the weather gets icier, we know you tend to get more practical (read:boring) when it […]

This is for all the hopeless romantics at heart. The kamyaab yet na-kaam aashiqs. Even since the beginning of time, flowers have been much more than pretty material objects. Each phool has its own meaning and symbolizes something unique. We know we know, when you hear those three words strung together, your dil goes baagh […]

“I was looking for clothes that I could wear formally; not that I am invited to many weddings or that I am complaining about it, but because in the likelihood of an unavoidable social obligation, I wanted to have clothes that didn’t necessarily embarrass my mother” Marya Javed of NO.FOMO visited the GENERATION store in […]

We know, we know…you’re loving the koti trend these days just like us! They’re smart, light, and perfect for adding that much-needed oomph to any outfit. Why should the men always sport them? We can give it our twist too! And there’s never one way to go about it. You can mix and match and […]

A female restaurateur who has turned her passion for cooking into a business! Sana Nadeem is the executive chef as well as the owner of Tiger Temple. She loves cooking, feeding people, traveling, doing yoga and surrounding herself by animals and kind people. Sana is in the Ancient Marakish Co-ords. Shop from this Collection Now! […]

  Let’s face it, you go through a series of moods throughout the week and honestly it gets a little hard to express that we’ve got the perfect style guide that puts exactly what’s on your mind right on your very sleeve that too at an epic bargain!   The Monday blues…   So you […]