Khadija Rahman, creative director, mother, wanderer, free spirit… While you may know Khadija as few or many of these adjectives, on the occasion of Generation’s 35th Anniversary, we’ve decided to delve deeper and give you a more thorough insight into the musings of one of Pakistani fashion’s most prominent names. Khadija, the second of three […]

Read on about Khadija Rahman, our Creative Head, in conversation with Paperazzi Magazine on our A/W’17  campaign, her personal style and overcoming challenges. When and how did you decide to join Generation? I joined Generation right after completing my Bachelors in Fashion Design (Woman wear) in 2005 from the London College of Fashion. My parents founded […]