OCHRE: The Earth’s Colour

This fall, pay homage to the Earth in nature’s very own pigment!

The colour of the month is…*drum roll please*… OCHRE! The winds are getting colder, there’s a chill in the air and you can hear fallen leaves crunch up under your feet as you’re FINALLY able to step out of the house for an afternoon walk with a cup of freshly made chai without sweating to your very bones! We have channelled all of that positive energy and brought you the colour that best embodies the colour and spirit of fall – OCHRE.

A golden yellow or light yellowish brown colour (think haldi and ubtan), Ochre comes from the Greek word ‘Ochros,’ meaning yellow and has many variants in the red and blue colour family.

Primal, earthy and eternal, the colour Ochre has HUGE symbolic significance. Ochre is amongst the earliest natural pigments used by mankind, derived from naturally tinted clay containing mineral oxides. Rightfully known as ‘Earth’s colour,’ Ochre was associated with gold in Ancient Egyptian times, considered to be eternal and indestructible and was used extensively in tomb paintings.

It was also used by the Red Indians and Africans as body paint (a red variant mixed with cod liver oil) to protect them from sunlight and harm. Ochre is also known to have a ‘healing effect’ on the human eye. It is intense and powerful and conjures visceral sensations.

This fall, reconnect to the Earth by dressing in Earth’s very own colour – Ochre.

This look, straight from fall’s paradise is a treat for the season! Grab our Russian Roses 2- Pc for PKR 4898 only online and in stores.


This beautifully embroidered panelled top is the perfect piece to add to your wardrobe to pay homage to fall! Get the Magyar Romance Embroidered Top for PKR 4148 to spice up your chilly evenings! Get it online.



If you like making statements, this Ralli Block Voluminous Shalwar is the one for you! Get it for PKR 1998 online and in stores.


Artistic expressions, adornment for beauty, medicine for healing, the colour of cities. There are few qualities this colour does not possess. This natural pigment of the earth has permeated human civilisations since prehistoric times.


If sporty chic is your vibe, this is the outfit for you! Get our Sportsy 2 PC with a chic tie around belt to get in the spirit of fall! Get it for PKR 3498  online.


For a bit of experimentation with print, get this Afro Floral Frock for PKR 2698  online.


Get this floor grazing beauty for PKR 2698! The Ralli Block dress is front open and  has a flattering silhouette, bound to make anyone feel amazing! Get it online now.


What is your favourite fall colour? Let us know in the comments below!


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