• Shop all the latest trends, suits and hand-crafted pieces from www.generation.com.pk- We ship worldwide!

    • DISCOVER THE ART OF AGE OLD KACHO PAKKO EMBROIDERY WITH GENERATION

    Khoobsoorat motifs, shiny sheeshas and rung barungi karhai in our new collection from the cottage line!

    STAR SPECKLED ROMANCE

    ZODIAC STYLE FILE: ARIES

    An exclusive style guide for the Azeem Aries!

    TRAVELLING…NIGHAT STYLE!

    In conversation with Andleeb Rana on how she channelled her inner Nighat in Bangkok!

    BEAUTY INSPIRATION FROM OUR VERY OWN NIGHAT

    Nighat ke rung mein rung!

    GENERATION X Daachi 2019

    #NoNonsenseNighat gives us all the inside scoop!

    HOW NO FOMO BECAME NO NONSENSE NIGHAT

    Marya Javed’s journey to becoming her own version of No Nonsense Nighat and how it resonates with her.

    SUMMER KURTAS UNDER RS 2500!

    GENERATION’s pocket friendly guide to dressing for the scorching heat!

    Zodian style file: Pisces

    GENERATION's exclusive guide for the mermaids of the zodiac!

    Spring Wardrobe Updates Under 4k!

    Our pre-bahaar favourites, and how to style them!

    Bahaar Aayi, Time For Almari Ki Safai!

    The Ultimate Guide to Spring Cleaning your Closet

    HOW TO DRESS FOR YOUR ZODIAC SIGN: AQUARIUS

    Our exclusive guide for the wild and rebellious Aquarius!

    A TOAST TO THE DAY OF LOVE

    Our V-day favorites for your last minute shopping!

    Dreaming (of Paris!)

    Our favourite trends from the Paris
    Couture Week 2019 and how to steal the look!

    Kilim Kilim On The Floor, Fashion Inspo For Us All!

    The exotic rug that is having a fashion moment at GENERATION

    EVERYTHING YOU NEED TO BUY FOR YOUR STAPLE WARDROBE

    Low-key GENERATION wardrobe staples you need in your life right now!

    7 Day Wardrobe Challenge With Generation

    Surviving the week on the Generation sale!

    YOUR A-Z GUIDE TO NAVIGATING GENERATION’S BIGGEST SALE

    SALE SHOPPING TIPS STRAIGHT FROM THE HQ!

    HOW TO DRESS FOR YOUR ZODIAC SIGN: CAPRICORN

    Our exclusive guide for the Classy Cap!

    MIRROR MIRROR ON THE WALL: GEN HAS THE FAIREST OF THEM ALL

    Gen’s insight into the language of mirror embroidery in the sub-continental region

    HOW TO DRESS FOR YOUR ZODIAC SIGN: LEO

    A fashion guide for the liberated Leo.

    Quick And Easy Recipes For Your Barri Eid

    Enjoy your meat and eat it too!

    Our incomparable style mentors

    Husn inpe khatam hai…

    Guldastah’18

    An insight into Generation’s cuddly new Eid ul Azha campaign.

    Intsagrams that have our hearts

    Tag us…we stalk you!

    The amateur stylista’s guide to wearing stripes

    Your ultimate guide to wearing this season’s chicest trend

    Remembering Fatima Jinnah

    A love letter to our favourite political fashionista

    I’ve Got Money on My Mind – Budget Buys for August

    No need to spend big to get a look you dig.

    From the Valley to Your Closet

    You’re heading out for work, and

    Ghalib…aik afsana

    For the love for urdu poetry and its maestro,Mirza Ghalib

    VOTING IN STYLE

    Your clothing selection…for the upcoming election

    Saudi Women Rev Up Their Engines

    And Artists Come Out In Celebration!

    HOW TO DRESS FOR YOUR ZODIAC SIGN: CANCER

    Welcome to the month of Cancer

    DRESS FOR SUCCESS

    A comprehensive guide for young professionals

    Style Dissection Feat- Mahira Khan

    Mahira Khan dressed in Generation’s Madame Gaitri collection.

    Discovering Iram Riaz, the girl whose sapna came true with “Saavan rain ka sapna”

    While the ‘Saavan Rain ka Sapna’, our Eid campaign title

    DISCOVER THE ART OF AGE OLD KACHO PAKKO EMBROIDERY WITH GENERATION

    In the smart world where LED screens are taking over…

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    Monday, 22nd April 2019

    Posted in Inspo, Style

    Trending stories

    IS DARAKT K SAYE TALAY, HAM AIK HAIN!

    Hello, fellow earthlings! Feels quite strange of a greeting, doesn’t…

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    Monday, 22nd April 2019

    Posted in Home posts, Inspo, Trending stories, Uncategorized tagged , ,

    STAR SPECKLED ROMANCE

    Van Gogh’s Starry Night has got nothing on our indigenous…

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    Thursday, 18th April 2019

    Posted in Style

    ZODIAC STYLE FILE: ARIES

    Girl you’re on FIRE! As the first sign of the…

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    Monday, 15th April 2019

    Posted in Inspo, Style

    TRAVELLING…NIGHAT STYLE!

    Fashion, Lifestyle and Travel Consultant Andleeb Rana, who embodies #NoNonsenseNighat,…

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    Wednesday, 10th April 2019

    Posted in Inspo, Style tagged , , ,

    BEAUTY INSPIRATION FROM OUR VERY OWN NIGHAT

    Bahar ka mausam is in full bloom, and with its…

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    Wednesday, 10th April 2019

    Posted in Style tagged ,

    #NoNonsenseNighat’s 10 favourite stalls at Daachi 19

    Dupatta kass ke, jogger charha ke, apna GENERATION bag uthaye,…

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    Sunday, 7th April 2019

    Posted in Home posts, Inspo, News, Trending stories, Uncategorized tagged , , , , , , , , ,

    GENERATION x Daachi 2019

    The most awaited, one-stop for all things Pakistani is finally…

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    Tuesday, 2nd April 2019

    Posted in Home posts, Inspo, Style, Trending stories

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